It's no secret that BlackBerry isn't doing too well, but no one knew just how bad until the company's just-released fiscal Q2 report. It highlights a whopping $935 million loss on the BlackBerry Z10.
The "Z10 inventory charge," a clever way to say that the device simply isn't selling, is enough to almost wipe out the listed $1.6 billion revenue. When combined with the corporate restructuring losses, the company posted an overall loss of some $965 million.
The Canadian-based company has struggled to post a profit since it dropped the RIM name and released its anticipated BB10 OS update. Its latest flagship, the BlackBerry Z10, has failed to make a significant impact, and the company continues to lose market share to more competitive Android, WP and iOS devices.
This news comes hot on the heels of the $4.7 billion buyout offer from one of their minor shareholder groups, Fairfax Financial Holdings, who own a 10% stake in the company.
Real shame. For awhile this was what everyone wanted and now no one cares. Sorry Blackberry but you are heading the way of the dodo and dinosaurs.
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