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Counterpoint: China smartphone sales declined 22% in Q1, Huawei extends lead

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Michail, 30 April 2020

Apple Huawei Oppo vivo Xiaomi

According to the latest report from Counterpoint Research, smartphone sales in China experienced the roughest quarter in recent memory, dropping by 22% compared to Q1 2019 values. As expected the ongoing COVID-19 pandemic is the main reason for weak demand as shipments in February alone declined by 35% YoY. At the same time, tge share of online sales grew to 50%, up from 30% last year.

Counterpoint: Q1 smartphone sales in China declined by 22%

Huawei was the only OEM to stay afloat during the period with a 6% increase in sales. Apple saw a mere 1% decline while vivo (-27%), Oppo (-30%) and Xiaomi (-35%) suffered significant setbacks. In terms of market share, the abovementioned companies accounted for 93% of total sales with Huawei alone holding a near 40% share.

The iPhone 11 was the best selling device for the January – February period, marking the seventh consecutive month it reigned supreme. Huawei’s Mate 30 5G, nova 6 series and Honor’s 9X were the other best sellers for the period.

Counterpoint: Q1 smartphone sales in China declined by 22%

As a whole 5G phone shipments saw a 120% increase compared last year and now account for 15% of all smartphones. Over half of all 5G phones shipped in Q1 2020 were Huawei-made. Oppo, vivo and Xiaomi were the other leading 5G smartphone companies. Counterpoint predicts that 5G phones will account for 40% of the market by the end of Q4 2020.

Source

Related articles
  • Smartphone shipments in China bounce back in March Smartphone shipments in China bounce back in March
  • Huawei brings P40 lineup to China Huawei brings P40 lineup to China
  • Apple supply normalizing as China production restored Apple supply normalizing as China production restored
  • Canalys: Huawei keeps growing in China, as smartphone market shrinks Canalys: Huawei keeps growing in China, as smartphone market shrinks

Reader comments

?
  • Anonymous
  • 04N
  • 06 May 2020

in usa has none phone makers eve apple is not smartphone maker is just seller

  • Reply
?
  • Anonymous
  • I0x
  • 05 May 2020

How can Huawei continue to do better when they don't even have play store access. That's impossible.

  • Reply
?
  • Anonymous
  • Y19
  • 03 May 2020

>> Who cares China is the largest smartphone market in the world, lager than US+Europe combined. Tim Cook really cares.

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Total reader comments: 19

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