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Counterpoint infographic details the smartphone market in Q3

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Yordan 09 December 2020

Samsung Huawei Xiaomi Apple Android iOS Feature phones

Counterpoint Research issued its aggregated report on the smartphone market in Q3 of this year a month ago, but now it's ready to share a some more detailed breakdowns and in somewhat prettier charts too.

Counterpoint: Xiaomi surpasses Apple, becomes the 3rd biggest smartphone maker in Q3 2020

The smartphone market is already recovering after the first wave of lockdowns and quarantine around the world - it recorded a 32% increase in shipments on a quarterly basis. Compared with Q3 2019, the decline is just 4% - that’s 366 million units.

Samsung managed to reach its highest number of shipments in the past three years, increasing its sales 48% from the previous quarter and 3% from the July-September period last year. Realme became the fastest company to reach 50 million shipments overall, while Apple suffered mostly due to pushing the iPhone launch to Q4 2020.

Looking at the region breakdown, Samsung is the only company to be in the Top 5 of each region, leading in three of them. Huawei is only doing well in Asia, its share plummeting elsewhere while Apple doesn't make the top 5 outside North America and Europe.

Smartphone shipments by region Smartphone shipments by region Smartphone shipments by region
Smartphone shipments by region

Counterpoint also revealed its analysis on the feature phone scene. Total shipments in Q3 2020 were 74 million, with iTel being first with 24%, followed by HMD, the owner of the Nokia brand. Third place is for another Transsion subsidiary Tecno that is mostly available in Sub-Saharan Africa.

Counterpoint: Xiaomi surpasses Apple, becomes the 3rd biggest smartphone maker in Q3 2020

Source

Related articles
  • IDC: Wearables shipments reach 125 million in Q3 2020 IDC: Wearables shipments reach 125 million in Q3 2020
  • Counterpoint: India TWS Shipments explode in Q3, unexpected market leader Counterpoint: India TWS Shipments explode in Q3, unexpected market leader
  • Xiaomi shipped a record 46.6 million phones in Q3 Xiaomi shipped a record 46.6 million phones in Q3
  • Canalys: Chromebook and tablet sales soar as desktop PC sales drop in Q3 Canalys: Chromebook and tablet sales soar as desktop PC sales drop in Q3

Reader comments

?
  • Anonymous
  • XV%
  • 12 Dec 2020

Gone, but still love w Sony n Nokia

  • Reply
W
  • Wily2020
  • mhV
  • 11 Dec 2020

They lost the brand recognition and brand name with bad products, something which they won’t get back anymore. No-one really want to buy those phones with all other choices available in the market. In Android world you need to have best product, most...

  • Reply
O
  • Optional
  • mxB
  • 11 Dec 2020

Where is Sony, LG, HTC, old true Nokia, Motorola, Blackberry maybe Siemens ?! ;D

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Total reader comments: 41

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