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Netflix will give users in India free access for a weekend

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Vlad 21 October 2020

Netflix Android iOS Online services Mobile software

Netflix's user growth has been slowing down recently, and the company is now looking for ways to make more people interested in subscribing.

As part of a test, it is said to be offering free access to users in India for a weekend. This should somehow help expand its reach in the country, according to a top company executive.

Netflix will give users in India free access for a weekend

Netflix recently stopped offering a free one month trial to those interested in subscribing to its online streaming service, so this free weekend in India test would at least in part aim to make up for that.

Greg Peters, COO and Chief Product Officer at Netflix, says the company plans to keep experimenting with new ways to grab more customers. The free weekend experiment is likely to expand to more countries in the future, if it's successful in India.

It's unclear exactly which weekend we're talking about here, as it seems Netflix itself hasn't decided yet. This isn't the first time the company is testing stuff out in the subcontinent, it has a history of doing such things - the mobile-only monthly plan started there, for example.

Via

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  • Netflix now lets you watch some of its original content without an account Netflix now lets you watch some of its original content without an account
  • Netflix gains playback speed settings on Android Netflix gains playback speed settings on Android
  • Netflix surpasses 1 billion downloads on Google Play Netflix surpasses 1 billion downloads on Google Play
  • Netflix is testing Mobile+ plan in India: HD resolution streaming to phones, tablets and PCs Netflix is testing Mobile+ plan in India: HD resolution streaming to phones, tablets and PCs

Reader comments

O
  • OwnFix3
  • DkL
  • 25 Oct 2020

Propaganda like the way they made your brain to use that username.

  • Reply
O
  • OwnFix3
  • DkL
  • 25 Oct 2020

Stay away from two words, 'Billed Automatically'.

  • Reply
O
  • OwnFix3
  • DkL
  • 25 Oct 2020

Netflix will be destroyed. They should have never gone to Bollywood. There are a lot of creative talent outside Bollywood and Netflix as an international giant has enough brand power to make original series or movies without going to Bollywood. ...

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Total reader comments: 57

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