APPLE's marketing strategy is ALWAYS using this pattern. In Mac, because they want to make their MacBook slimmer, they choose to ditch the video-out port, and addtheir propriatery adapter that makes connecting ur MacBook to a projector is a pain in the ass. Now, Apple is doing the same with their IPhone. Since 3.5 mm jack takes a 'space' in terms of devices's slimness, they choose to ditch it, and going for 'all-in-one' solution using Lightning port. Next, for Iphone 8, what feature will be sacrificed by Apple in order to get the premium vibe? I hope they will also ditch the Lightning port, so there will be NO PORT in Iphone, making the phone going ALL WIRELESS, which consume MORE POWER, MORE EFFORT, for customer whereas MORE MONEY for crAPPLE.
(U see, while having a wired earphone does consume ur battery, having a WIRELESS ones consumes MORE, moreover if u use a 3W headphone with additional power needed. When u want to listen to music, u have to make some effort just to pair ur earphone, the same can be said when u need to charge ur phone. And all this 'premium' features does need additional money to get it, therefore making APPLE 'richer' than when they still 'sell' obsolete iphone which still included 3.5mm jack wired earpods & wired ports
Anonymous, 01 Aug 2016But it's problem when pone get charged and want to hear music....U ar 100% right buddy
NiJon, 31 Jul 2016Wouldn't make much sense for Apple to implement a lightning headset considering there's going ... moreWasn't there an attempt or effective one for the Micro USB + 3.5mm jack as well? Apple got away with it by bundling a Micro USB to proprietary adapter on the markets that required it by law. Sadly I see them doing this kind of cheap trick yet again.
Anonymous, 01 Aug 2016and people dosnt care , right ? and people gone mad when apple did it ...the bias is good huh.
People cared, people complained, people vented nonstop with some occasional trained sheeps trying to convince others that "no what you like is bad, just accept you should look for alternatives, that you pay for, for a problem we made, and you paid for".
Moto Z's lack of the connector was highly criticized, so was Oppo R5's lack of it, and LeEco's thingy as well.
Don't talk about bias and fanboysm while doing it yourself please
Bad Apple!, 01 Aug 2016Seems like Apple is going backward!. This update made me think of the Nokia 6233 headset i had... moreHope they do bring keypads.
At least they'll be bringing back something useful if they do
Seems like Apple is going backward!. This update made me think of the Nokia 6233 headset i had some 10 years ago!way to go Apple! wat next?Keypads??
Xavi3r, 01 Aug 2016Totally agree . They make shiny beautiful products to lure customers into buying but very few ... moreEven worse than planned obsolescence, because it's usless out of the box, not even a year after you buy it.
Anonymous, 31 Jul 2016they already removed itand people dosnt care , right ? and people gone mad when apple did it ...
Anonymous, 31 Jul 2016Another "brilliant" "innovation" along with non-removable batteries, lack of sd slot or hybrid... moreTotally agree . They make shiny beautiful products to lure customers into buying but very few know or care that any phone nowadays screams of programed obsolessence , like the non removable batteries which turn expensive phones into disposable junk , degrading amoled displays or lack of software support eventough the hardware is still capable. Consumer's fault too . Everybody's on a rush of gettin a new phone which does nothing new comparing to the old one.
Anonymous, 31 Jul 2016what if android phone also will get rid that 3.5mm jack ... its not weird if its happenthey already removed it
HeartGold69, 31 Jul 2016I really don't care about the headphone jack, I just want the iPhone 7.You need to see a doctor .....Honest you really do
It's nice to see that crapple still want to rip money off their users for nothing new ....no innovation no new design but never mind we will just force the sucker to outlay loads of cash for something they already have.....that fact was my biggest laugh in the whole story until I saw year instead of ear.....love a good spell check not.....the writer must have been using ios for such a basic error
THIS IS AWESOME!! THANK YOU APPLE for making that chunky lighting port plug. This will never be awkward or uncomfortable to use. After that beautiful power bank cover, this is the best design.
Lots of LOVE from the bottom of my a*s
Anonymous, 30 Jul 2016The official Apple lightning EarPods will only retail at $149.99, the perfect price for sheeps.and it will hurt ur feelings if they come together , right ?
Jmtm, 30 Jul 2016For me, this is one of the worst decision made by apple but we all know all Android manufactu... morebecause people still buying apple no matter what , so other expecting their sales will go up if follow what apple did
Kid PH, 30 Jul 2016so would this be included on the new iPhone 7 box ? or purchase it in a bundle?usually it will come together ... but people expecting it separate so they can blame apple
Shayanre, 31 Jul 2016I'm waiting for their doomsdaywhat if android phone also will get rid that 3.5mm jack ... its not weird if its happen
Wouldn't make much sense for Apple to implement a lightning headset considering there's going to be a finalization of the standard I/O used in smartphones (at least in the EU) in 2017. And by the looks of it, it's going to be USB C.