What HTC needs is cheaper low and midrange phones. Also way more marketing. Have not seen HTC commercial in a loooong time here in europe. All I see is Samsung and Huawei in TV every week. So with the right price and more agressive marketing they shurely would get way more sales and would make more profit.
HTC should focus on lowering their prices. Their Midrange and lower range smartphones either have bad components or are too expensive