It's hard to make a name for yourself in the phone industry now..
What are you're going to do that's different from everyone else..
One thing to, bezels. I've never heard of Wileyfox before but looking at their phones aspect and specs, i would rather pass for a more expensive device huawei/samsung/xiaomi
These little manufacters don't innovate, they don't follow the trend and think they can still make a profit out of their devices.
No, not happening.
I would rather spend more money on developement, ask banks/carriers to sponsor their brands.
But what do i know how to produce a mobile phone?
All the best for this brand
I'm cautiously optimistic. If STK can sort out the rubbish specs of their phones and follow the model of Motorola, Honor, Alcatel (i.e. low-end, mid-range & a flagship) that way marketting will be better, no further saturation in the "budget" market and updates should hopefully be umm up to date. I do commend Wileyfox for faster than normal updates (even a bit faster than Sony et al) but the hardware and specs need to improve and software can do a wee more optimization i..e not too vanilla but not too bloated either.