First letter of the names.
So if 4.4 is Kit kat there wouldn't be any Key Lime Pie version because they used K letter for 4.4.
Yeah very very good , Android 4.3 has great improvement and now the best quistion is: "What Android 4.4 doesn't have?)
Haha, what a dumb move.
As if half the number of Android users even know the name of the OS they are using.
People will be buying Kitkats and thinking "there's a green robot on the pack, must be Star Wars"