The smartwatch game is dominated by Apple and Samsung is still the leader in terms of smartphone shipments but there is a gray area in between and the nubia Alpha is the device that aims to bridge the gap. Today marks the official launch of pre-orders for the smartphone (as nubia refers to it) in China and the device will begin shipping by April 10.
The main highlight of the device is the 4-inch OLED screen. It's quite a unit to put on your wrist and offers solid build quality. The Snapdragon Wear 2100 SoC combined with 1GB RAM and 8GB storage covers the internals. There is a 5MP f/2.2 camera on the front right side with two buttons on the side and a sensor on the left.
The battery is 500 mAh has a propitiatory pin connector for charging. The software is a custom version of Android and performance on the press units at MWC was cumbersome. Overall the device looked half-baked which should be expected from a first gen product.
The standard black Alpha 4G eSIM will go for CNY3,499 ($520/460) while the stainless steel and 18k gold version will set buyers back CNY4,499 ($670/595). Launch day buyers will also receive a pair of wireless nubia Pods (CNY799).
This will not become popular for sure. Personally I think smartwatch with sim card is much more convenient than Nubia Alpha.
Very nice. It is nie to see ZTE to be an inovator. But as always a big company like apple will come next year and tell everyone that they are the first to do this and that or whatever ...
Fact camera faces the wearer not away, like on some early smart watches, is evidence that society has moved from caring and sharing about others to self(ies). Very sad. Anyway, device looks cool from the video, but as per early try outs, seems rushed...