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Samsung’s latest Galaxy Note8 ad has nothing to do with productivity

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Ricky 16 September 2017

Samsung Android

Samsung’s Galaxy Note8 has just gone live in 42 countries on Friday and Samsung has released its first full-length television ad for it. What better way to appeal to an audience by invoking emotion?

In the newest Galaxy Note8 ad, love is the theme and two actors portray a brand-new couple who are figuring out their feelings for each other. The couple communicates with each other using the new Live Messages feature, which offers a more personal touch to messages.

By the end of the ad, the viewer becomes emotionally involved with the couple, in which the girl sends a message to the guy confessing her feelings for him with an accurate display of emotions before hitting send. In turn, the guy makes a light-hearted joke before confessing his own feelings.

It’s a cute ad, one that is targeted to appeal to anyone who has felt crazy about another person in the early stages of a relationship.

With this new ad, Samsung is marketing the Galaxy Note to the masses rather than keeping it a niche productivity workhorse. Yeah you can still clip webpages and keep a messy collection of hand-written notes, but the Note isn’t just for professionals. It’s for anyone who wants to use it, and the ad chose a great way to showcase Live Messages.

Related articles
  • Samsung Galaxy Note8 officially released in 42 markets
  • Samsung Galaxy S8 spotted running Android 8.0 Oreo
  • Samsung Galaxy Note8 reaches 850,000 pre-orders in South Korea
  • Verizon Samsung Galaxy Note8 getting an update as well

Reader comments

?
  • Anonymous
  • kkH
  • 10 Oct 2017

Too bad, Apple iPhone still buy OLED panel from Samsung to make iphone X, so much for innovation.

  • Reply
?
  • Anonymous
  • fxT
  • 02 Oct 2017

Too bad, iPhone 8 wasn't even a half Samsung Note 8

  • Reply
.
  • .alpha
  • ytx
  • 19 Sep 2017

With slow SoC like SD835, Note 8 isn't for productivity. It would take 5 times longer to render something on Note 8 than iPhone 8

  • Reply
  • Read all comments
  • Post your comment
Total reader comments: 40

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