Sony Ericsson launches its own channel in Android market

Sony Ericsson announced today the launch of its own channel in Google's Android Market. The company is the first among the major manufacturers to undertake such a venture. The purpose of the channel is to provide the users of Sony Ericsson Android phones with recommendations for apps in order to "enhance your Sony Ericsson ‘most entertaining’ experience."

The channel will be available to all Sony Ericsson users via a button on the Android Market home screen which will replace the link to My Apps (My apps will be still available by pressing the menu button in the Android Market).

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