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Sony Xperia 10 II gets priced in the UK, will be available on June 15

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  • Comments (55)

Vlad 09 April 2020

Sony Android

Sony unveiled the appallingly named Xperia 10 II mid-ranger back in February, at its online event that should have happened at MWC - but then the conference got cancelled because of the COVID-19 shenanigans.

The company has since given guidance on the phone's recommended retail price in the EU, and that is €370. But up until now we didn't know how much it would cost in the UK when it eventually launches there.

Sony Xperia 10 II gets priced in the UK, will be available on June 15

Thanks to an online retailer, this has become clear. The Xperia 10 II is priced at £319.98 in the country. You can pre-order one already if you hit the Source linked below, but keep in mind that it will only ship on June 15. That's right, more than two months from now.

It's an interesting release strategy, this - allowing for almost four months to pass from a device's announcement to its availability. Pair that with the naming scheme, and Sony seems to be doubling down on doing its own thing this year, nevermind what its competitors might be up to. We'll have to see whether this whole thing pans out, of course.

Source | Via

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  • Sony will merge its phone, camera and home entertainment businesses Sony will merge its phone, camera and home entertainment businesses
  • Sony Xperia 1 II has two Sony  and two Samsung sensors, UFS 3.0 storage Sony Xperia 1 II has two Sony and two Samsung sensors, UFS 3.0 storage
  • Sony Xperia 1 II to get night mode, eye AF in ultrawide camera in first update Sony Xperia 1 II to get night mode, eye AF in ultrawide camera in first update

Reader comments

R
  • Romka
  • nxc
  • 16 Apr 2020

I wish that one, but a SDM665 ib mid 2020 is BAD idea👎

  • Reply
V
  • Vegetaholic
  • dQc
  • 11 Apr 2020

This strategy brought old Nokia to its knees back in a dawn of Touch era. Announincg a phone 5 month before release or so. During that 5 months competition moved so much forward so when Nokia released its model it was already outdated, bad strategy, ...

  • Reply
?
  • Anonymous
  • LHe
  • 10 Apr 2020

What other brands or models are those? I tried to find some and they all offer less than X10 II. They all lack IP rating, some lack OLED and most lack telephoto lens. Only Moto G8 Power comes close. Same goes for phones with 675 like Samsung A

  • Reply
  • Read all comments
  • Post your comment
Total reader comments: 55

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