Sony is mad. Here is proof... they have priced this phone in India market at Rs. 46,990(~$700). This phone has the same internals ( chipset, GPU) as Redmi Note 3. The only difference is the camera megapixels ( X is 23MP while RMN3 is 16MP) and OS (X runs Marshmallow while RMN3 runs Lollipop). In fact RMN3 has a fingerprint sensor too which is fast becoming most common feature this season. RMN3 is priced as Rs.11,999 (~$180). Who on earth would buy the X? Is nearly 4X price justified just for the sake of Sony brand?
Companies like HTC and Sony have a highly misplaced opinion about their products and their worth vis-a-vis the competition and that is why they both are struggling to earn enough to sustain in the market. Unless these 2 companies change their mindset and focus on volume rather than margin, they will die a natural death in 2-3 years.
Sony, you are launching the best mobile phones.... I have Xperia M4 but now I will take this awsome mobile phone.... Its just AWSOME
why at 48000 INR. having same gpu and cpu as xiaomi redmi note 3 priced at 12000 INR.
Why would anyone go for the hardware that is already avilable at 1/4th price.
Price in Germany is 599 euros. Its not 720 but its still overpriced phone. Sony, Sony! Going deeper and deeper!
looks like this is end of road for sony.....i was waiting for xp but loojs like it will price around 80k better i will get i phone 7.
@yogi: I agree with you. For a 650 chipset, who ll pay 49000 rupees? You can get S7 for the same price with excellent camera and battery and what not!
Time for Sony to produce better phones. I already use a Z5C and this will be my last Sony phone.
[deleted post]This is Upcoming Model... Now Going On Pre Booking... Pre-booking Offer Sony Sbh70 Bluetooth device Free Free Free
some people's said that sony x is midrange phone and can't able to beat other phones .. but sony x beat HTC 10 , IPHONE 6S , and lg g5 apart of s7 ... i ask one thing that is midrange phone what about sony's flagship phone
Anonymous, 30 May 2016You are taking about display to world leader who makes best displays not just in mobiles but i... moreSammy is a good contender, specially when it comes to mobiles. Don't you know that?!
People this price is international or in some countries???
Anonymous, 28 May 2016S7 has higher resolution screen.You are taking about display to world leader who makes best displays not just in mobiles but in television too?
sony has lost it, their pricing seems more whimsical than strategic. Why in the world would I pay 50K INR for a SD 650? I'll rather buy an S7.....
The price is too high. U can Buy Samsung Galaxy S7 at same price with Better screen, RAM, Snapdragon 820, Camera with 4K recording.
Even Z5 is better than X.