Android Dude, 27 Feb 2017Sony needs to changes their design if they want to complete with other manufacturers like Sams... moreDesigns are relative to the tastes of the customer. For me, Sony designs are tailored to the look of business executives. It has a professional, elegant look to it. It gives an image of seriousness to anyone seeing it, while still keeping some sense of friendliness.
Other designs from different brands, cater to a different set of customer tastes. I think what makes Samsung is so successful is that they have a "playful" image. Something that most customers expect from a phone that they use. "They want to play with it. Not to have a serious discussion with it" It's also reflected on the way the interface is designed, like how TouchWiz and Xperia Home differs in designs.
Every phone manufacturers always change their design for each generation both subtle or revolutionary. Even Sony has quite made subtle changes in its design from time to time. It's just simply that "playful" image allows the designers to have more possibilities of designing their phones. There are more design options that convey the "playful" image. That's why different manufacturers still have many design variation yet conveying the same "playful/fun" image. Going with the business executive elegance image, there's not much room for design improvement or variation by the designers. But for us who wants those image to shine through, Sony's phones always do the trick.
Sony makes great smartphone and every year they make groundbreaking revolution throughout their phones. But through each iteration, there's always something making it far from perfect. My ideal smartphone that I expect this year would be:
XZ Premium specs are perfect with 5.2" 4K HDR Screen. Because 5.5" is too big for my hand and very difficult to navigate through with the thumb. The Z2 Speaker and LED notification placement is perfect. With the Sony cover, the opening is perfectly placed on the speaker allowing sounds to project and LED notification lights inconspicuously visible. The last thing that will make my ideal Xperia is the material. Shiny metal actually make it look cheap and fingerprint magnet, a matte metal look with slightly matte glass material makes the phone exclusive and luxurious.
That's all really. The specs are perfect, the sensors, cameras, everything is awesome. But what's making it far from perfection for me is the screen size, speaker and LED notification light placement, and body material.
Yet, either they have poor marketing team or the customer themselves are too brand-minded to care for anything else. Either way, it's not looking good for Sony.. it's a shame really and I don't even know where to point the finger to blame for their poor market share.
Unreal smartphone and Sony do when they want!! More excited to this XZ Prem than Samsung S8
Wow, just wow. It is absolutely beautiful and the specs and...
...no words, it is the best phone this year absolutely.
Anonymous, 27 Feb 2017Many wouldn't like if the display is bigger than 5.7"..It doesn't need to be bigger than 5.7, let it be 5.7.
Tann Hauser, 27 Feb 2017Id be a bit more concerned with 5.7 inch 2k screen with 3300mah, 5.8 inch 2k with 3000mah and ... moreYeah people complain that fhd arent flagship grade now when sony use 4k again they compalining again what a waste
Mobilemaster, 27 Feb 2017The HDR screen is, but it should be bigger. The Z Premium from 2015 had a 5.5 inch display also.Many wouldn't like if the display is bigger than 5.7"..
Mr.mobile, 27 Feb 2017Battery eater phone, what is use of 4K resolution on a phone, just give us good battery life a... moreId be a bit more concerned with 5.7 inch 2k screen with 3300mah, 5.8 inch 2k with 3000mah and 6.2 8nch 2k with only 3500mah....
We shall see....
Guys it has bluetooth 5.0 !!
Sony needs to changes their design if they want to complete with other manufacturers like Samsung. LG. HTC. Huawei.. they always take risks and present a new designs.. while sony choose to stick
with their Z series look.
Class_leading amazing phone with fantastic world first technology SONY has ever made
XZ Premium is a Dream phone
Excellent job SONY
Im sorry, but I have never used the FM radio in my Sonys or phones. I mean.. who doesnt stream everything these days? besides.. Im pretty sure audiophiles dont give a cent about FM radio. They probably have SD full of lossless music...at least I do. & i dont even consider myself an audiophile.
4GB RAM? 3200mAh battery? Single rear camera? f2.0 lens? Max 64GB flash model?
In a $800+ flagship phone in 2017?
Sure thing Sony, just fire all of your marketing research department.
Yes, that 4K screen is gorgeous! Yes, that 960fps is a nice gimmick, but I doubt 99.999% will use it daily.
But good low-light photography almost everybody uses every day. MISS
Excellent fast multitasking many use everyday. MISS
Heavy use 12-16hrs a day is something more and more people are accustomed to thanks to big-battery Chinese phones. MISS
Really Sony, this is even bigger disappointment than LG G6 :-D