Swiss luxury watch maker TAG Heuer has announced a Super Mario limited edition version of its Wear OS-powered smartwatch, the TAG Heuer Connected. The watch will be available in a couple of days on July 15.
Only 2,000 units will be sold worldwide and they probably won’t be available for long. Plus, we should note that even the vanilla Connected watch starts at $1,800, this one will sell for $2,150 (before tax).
The watch has some familiar Mario symbols engraved into its bezel: a Super Mushroom at 3 o’clock, a pipe at 6 o’clock, a Super Star at 9 o’clock and, finally, the flagpole at 12 o’clock. These are meant to track your daily step goal and play matching animation when you hit each sub-goal.
The watch exterior is mostly black and red with brushed metal on the side. There’s the Mario M engraved into the crown on the side. And, of course, there are several Mario-themed watch faces pre-loaded:
The watch comes in a snazzy box with two wrist bands. The first is made out of black leather on red rubber, the second is a sporty version made of red rubber. Both have an M on the buckle.
Since the Super Mario limited edition is based on the TAG Heuer Connected, it has the same features. It runs Wear OS, it has a steel case that is water resistant up to 50m, the 1.39” OLED screen (454 x 454 px) is covered with Sapphire glass, there’s an on-board GPS/GLONASS/BeiDou receiver, as well as Wi-Fi and Bluetooth 4.1 connectivity. Google Pay is supported.
A watch like no other!#Nintendo’s iconic character, Mario, is taking over the TAG Heuer Connected with a new limited edition timepiece in a daring, creative style.— TAG Heuer (@TAGHeuer) July 13, 2021
Discover more about the new #TAGHeuerConnectedxSuperMario at: https://t.co/mwwHGMca6R#SuperMario @NintendoEurope pic.twitter.com/0R8A7KV9uS
If you want to learn more about the watch, check out the A day in the life – with the TAG Heuer Connected x Super Mario limited edition over at The Edge (TAG Heuer’s official magazine).