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Users giving BlackBerry Priv a solid thumbs down, says AT&T exec

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Himanshu 07 June, 2016

BlackBerry Android AT&T

BlackBerry's debut Android-powered smartphone Priv has got a big thumbs down from customers, at-least according to AT&T. An unnamed, high-level executive with the carrier bluntly told Cnet that the device "is really struggling."

The executive noted that the handset mostly caught the fancy of BlackBerry loyalists only, and over-and-above that, majority of those who actually went ahead and purchased the phone found it difficult to make a switch from the Canadian company's OS to Google's OS.

"We've seen more returns than we would like," the executive said.

According to the numbers revealed by BlackBerry, a total of 600,000 Priv units were sold in Q1 this year, well below the 850,000 forecasted by analysts. Many believed that at $700 the phone was overpriced, something which even CEO John Chen admitted in an interview.

Shifting its focus a bit, the company has already said that it now plans to launch two mid-range devices this year - one with a Priv-like physical keyboard, while the other will be an all-touchscreen phone.

Via

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Reader comments

D
  • AnonD-215396
  • iV}
  • 12 Jun 2016

blackberry private is not so private in quickly bending over & giving it up to authorities dropping a dime on a whim of improprieties. unless it's the authorities crashing & wiping themselves as they sit on the throne looking for a cellular...

  • Reply
D
  • AnonD-546864
  • t@g
  • 09 Jun 2016

Actually i love this smartphone. But sorry the price is over,

  • Reply
?
  • Anonymous
  • Isb
  • 09 Jun 2016

Priv is the closest phone to a Nexus. You have the choice to use Blackberry apps or not.. You can have a pure Android phone with the Priv

  • Reply
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Total reader comments: 60

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