Nexus One online sales stop, availability in stores increases

Four months after the market release of the Nexus One Google have decided to revise their distribution policy. Realizing that their online store sales weren't going as well as they hoped, they are now discontinuing them and shifting to more traditional retail channels. Well there's no shame in admitting you've made a mistake as long as you do everything you can to fix it.

The Google Engineering vice president Andy Rubin explained on the company's blog, that while early adopters appreciated the web store, most customers were still keen on having a hands-on experience before handing out the cash.

That's why the Mountain View-based company has decided to drop online sales and increase the availability of the Nexus One in retail stores around the globe. Google are obviously pretty happy with the way things were going in Europe, where that model was adopted a while ago and will try to do the same thing on a global level.

The lack of advertising (it's not like they don't have the resources for it) has raised questions about whether or not Google is really determined to make the Nexus One a market success. You know, not rocking the Android boats of their partners might have turned out more important at the end. Yet this move shows that they haven't given up on the Nexus One just yet and won't let one of the best-equipped smartphones we have seen sink without a trace.