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Some Nothing Phone (3) in-store demo units were showing fake camera samples

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Peter 27 August 2025

Nothing Android

Nothing has landed itself in hot water – due to an oversight, according to company co-founder Akis Evangelidis. Here’s what happened: in-store demo units of the Nothing Phone (3) had pre-loaded sample images with the note “Judge for yourself. Here’s what our community has captured with Phone (3).” One small problem – those images weren’t captured with the Phone (3). And they weren’t taken by community members either for that matter.

It was quickly discovered that the images in question come from stock photo marketplace Stills: person by the window, a full glass, rounded headlight, spiral staircase and woman wearing a scarf.

The offending camera samples that appeared on Nothing Phone (3) display units
The offending camera samples that appeared on Nothing Phone (3) display units

The rounded headlight image can be seen on snapsbyfox’s Instagram account. This image was taken in 2023 (well before the Phone (3) was announced, never mind released) with a Fujifilm X-H2S. The photographer even has a long-term review of the camera.

Anyway, Evangelidis explains in a post on X that these were placeholder images added around 4 months before launch with the intention of being replaced closer to launch. “Once we enter mass production, those placeholder images are replaced with photo samples through a new version of the LDU (Live Demo Units), along with final product renders and videos. In this case, it was brought to our attention that some live demo units stock imagery were not updated. We are actively rectifying this and working with our promoters to ensure all LDUs reflect the latest version,” wrote Evangelidis.

Additionally, an internal investigation is being carried out to ensure this sort of mix-up doesn’t happen again.

Apparently, the company used to use photos from older Nothing phones as placeholder images. This would have avoided the issue – even if they don’t get replaced, they would still represent the capabilities of Nothing cameras. Evangelidis says that a new team opted to use stock images for this launch, which was a mistake.

Source

Nothing Phone (3)

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  • Nothing Phone (3) review Nothing Phone (3) review
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Reader comments

M
  • Minu
  • iwp
  • 29 Aug 2025

And as a matter of fact, all of their devices are mostly unchanged from their BBK counterparts, or functionally identical to their counterparts from other brands, such as the Nothing Phone 1st generation with the Vivo V20 series and Oppo Reno7 series...

  • Reply
M
  • Minu
  • iwp
  • 29 Aug 2025

Nothing is more closer to Tinno and its Wiko branding (Chinese ODM, Chinese staff, headquartered in France with R&D in tax havens) than to HMD with the same staff from the now-defunct Nokia mobile division.

  • Reply
?
  • Anonymous
  • Hks
  • 28 Aug 2025

Exactly Phone companies have done this before and when they get caught, it's funny how weird and illogical their explanation is

  • Reply
  • Read all comments
  • Post your comment
Total reader comments: 58

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