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Sony Ericsson to become simply Sony by mid-2012

06 December, 2011 | Read the news | Post your comment
Sony Ericsson to become simply Sony by mid-2012 - read the full textIf you thought saying Sony Ericsson Xperia X10 mini pro was a mouthful then you will be happy to know that at least one word out of that enormous name will be dropped by next year. As we already know, Sony had announced their intent to acquire the Ericsson's stake in Sony Ericsson back in...


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Will the operation in sweden (at the ericsson part of the joint venture) continue to be as it is - or would sony close it, or do a big revolution in it?

Does someone know for sure?

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  • 2011-12-06 19:22
  • 3rTv

I had an Ericsson phone from 2001 to 2004, it's still working. It was the good old Swedish quality. Then I had a T68i and I used it for three more years, but today I can't even turn it on again, plus another SE which broke very soon. Would I buy a Sony-only phone? No, thanks.

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  • 2011-12-06 19:18
  • Mtr9
  • Sony need revolution
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Sony should not just change the name and keep everything pretty much the same.

Sony needs to make a big re-organization and a large revolution, and only then launch the new phone brand.

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  • 2011-12-06 19:17
  • 3rTv

sony is going to rock with new platform........

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  • 2011-12-06 19:15
  • updd

I respect sony erricson and loved their X1 it had so many new ideas loved the blinking colours and phone goes online after 10 minutes when battary is out ( dont ask me how ) accepting in coming calls and sms and emails then off and on for more than 9 ours. But sadly it died after one year, many things went wrong on it mostly hardware ( wish I know what the hell happened ) went at net read about many hardware problems about X1. The software went ok and stoped lagging when I used the HTC theme.
Sony wish u come back strong to the game, I"ll be waiting till u Blow the mobile market like the X1. Untill that time comes... Wait 4,me SAMMY :D

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  • 2011-12-06 19:13
  • N7Tb

If Sony cant get the best with Ericson what makes u think they'll do better alone?
Verdict: Another Nokia

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  • 2011-12-06 19:12
  • SiG5

Sad!! Will Miss K -Series and W-Series Legends

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  • 2011-12-06 18:49
  • PCem

Sony as a brand has more prestige than Samsung, so I can see this being a good move. The SE Android phones are very nicely designed and deserve more recognition.

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  • 2011-12-06 18:47
  • sX0h

What ever be the name, we wish Ericsson GSM technology behind... cuz their technology will never let u behind!

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  • 2011-12-06 18:39
  • nC1w

I think this would be alot expensive than the other brands like what we see in sony vaio

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  • 2011-12-06 18:38
  • t7xm

> In reply to brynn @ 2011-12-06 16:32 from nEfU - click to readI don't agree, I think we're much better off now in terms of choice, the future form of the phone maybe about about to revolutionise next generation devices with the rumoured flexi displays coming next year, giving manufacturers a vast array of possibilities of what to do and how to market next gen products with the components that come with it.

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  • 2011-12-06 18:12
  • 3J6d

I am excited on the future of the Xperia Play! I hope we have a full pledged PlayStation Phone!

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  • 2011-12-06 18:03
  • 46g3

Yeah..that means the death of all other mobile phone brands is near...yes,even the iPhone will feel near-death experiences...

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  • 2011-12-06 17:59
  • tet%

Sony Ericsson was a good brand name, it sounded sophisticated, masculine and technical, denoting instantly a mobile phone. But the name Sony is feminine gives image of TV or music system to the mind, not mobile phone. bye forever Sony, its no use crying over scripted your own end in the mobile world......

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  • 2011-12-06 17:49
  • 2SPB

Happy Me cos sony is buying ericsson's share and it's going to be awesome phone from then

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  • 2011-12-06 17:45
  • fs5y

Finally, a completely big Japanese phone maker shall come soon!!!

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  • 2011-12-06 17:36
  • t7Vc

here u go sony best of luck and male sure u stamp all the other brands.ur the future of all brands

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  • 2011-12-06 17:34
  • bJ6T

Will the enter US market already?

I would like 3G on SE Arc :\

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  • 2011-12-06 17:16
  • Im0K

Motorola,Nokia, Alcatel,Ericcson, Sony Ericsson, Apple, Samsung, all same, first you say hi and ok, Sony i am very like it, welcome.

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  • 2011-12-06 17:08
  • sS{B

why iphone is the best phone nowday???
+coz apple think about quality( make anything without problem or less problem) and have alot app . but iphone nothing beauti and difficulte to tranfer than other phone. if simple "sony" make phone with good os ( android) it competition to ios... sony alway make his own produit beuti, look different, and this about quality too. so sony'll win iphone in many years later. ( plz thing about quality, app(put some more than android app like game in psp free free) and price too.

  • Reply
  • 2011-12-06 17:08
  • tErZ

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