Gionee used this year's MWC venue to expand its smartphone lineup with a brand new "A" series of devices. The A1 and A1 Plus are the ambassadors for this new endeavor, which seem to represent the company's best effort to stay relevant and cater to modern demands, while still preserving its traditional strong suits.
Hence, the three main pillars for the "A" family seem to be good battery life, a quality selfie experience and general software and usability innovations.
To Gionee's credit all three points seem to shine-through clearly in the A1 and especially the A1 Plus, even on a specs-sheet only level.
The pair does seem to check quite a few boxes, meaning they could easily be a good marketing strategy away from sales success. At least on a Gionee scope, that is.
However, they aren't exactly cheap at EUR 349 for the A1 and EUR 499 for the Plus, respectively. Still, they've got some intriguing features. India and Nepal will be the first markets to judge whether the A1 and A1 Plus are worth it, starting March and April, respectively.
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