In case you missed what's going on with Facebook, here's the low down. A data mining and analytics firm called Cambridge Analytica took Facebook user data and misused it in violation of Facebook's terms and guidelines. This misuse of data played a large role in the influencing of voters in the US 2016 presidential elections.
Today, founder and CEO of Facebook, Mark Zuckerberg, has broken his silence and released a lengthy statement on Facebook surrounding the ongoing data scandal between Cambridge Analytica, Facebook, and the influencing of users during the 2016 US electrions.
We have a responsibility to protect your data, and if we can't then we don't deserve to serve you. I've been working to understand exactly what happened and how to make sure this doesn't happen again. The good news is that the most important actions to prevent this from happening again today we have already taken years ago. But we also made mistakes, there's more to do, and we need to step up and do it.
Zuckerberg provided a timeline of events including the 2013 data breach of a personality quiz app that was used to collect millions of people's sensitive information. Later in 2015, Aleksander Kogan, Cambridge university researcher who created the quiz app shared the users' information with Cambridge Analytica without the user's consent.
Facebook immediately banned Kogan's app from Facebook and demanded a formal confirmation that both Kogan and Cambridge Analytica deleted all improperly acquired detail, both Kogan and Cambridge Analytica complied, by this point the damage had already been done, this was 2015. Last week's reports suggested that Cambridge Analytica may have falsely claimed that the data was deleted since the influencing of elections would happen just the next year.
Zuckerberg says that actions to prevent this sort of thing have already been taken in 2014. However, the damage snowballed since 2013 with the wrongfully acquired data by Kogan's personality quiz. Zuckerberg acknowledges that more action needs to be taken to prevent bad actors from misusing Facebook user data, which he outlined in the post:
I started Facebook, and at the end of the day I'm responsible for what happens on our platform. I'm serious about doing what it takes to protect our community. While this specific issue involving Cambridge Analytica should no longer happen with new apps today, that doesn't change what happened in the past. We will learn from this experience to secure our platform further and make our community safer for everyone going forward.
So there you have it. Facebook has already done what was needed to prevent this sort of thing that happened, but it unfortunately was an event that would happen a few years after the floodgates were closed, so to speak.
Mark Zuckerberg interview with CNN will air tonight at 9PM EST during Anderson Cooper 360. Check the Source link for the full statement.
Well yes and a lot more apps similar to facebook. Like in my country POKEC also tweeter skype, whatsapp, viber messenger and lot more.
Ok, so they're modifying apps related rules. But its nothing! Instead of a full comprehensive edit, this jerk is defending with such a useless explanation??? What about Facebook logins? Alright, let me vomit some truth. A facebook login from a...
and snapchat, and I guess Instagram.